The MMIAM Journey

A blog about the Master of Management
in International Arts Management program

Stability and Compatibility in the Receptivity of US Arts and Culture Organizations to Corporate Support (Abridged)

Nonprofit organizations are exploring innovative ways to replace revenue as government funding shrinks and competition for private funding intensifies (Seitanidi and Ryan, 2007). The literature examines the variety of sources of nonprofit revenue, from earned sources to contributed sources (Chang and Tuckman, 1994; Krawczyk et al. 2017). Among the four primary sources of contributed revenue …

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Preparing the Arts for a Digital World

An interview with Viahsta Yuan

Viahsta Yuan grew up in Beijing, China immersed in the arts. After studying business at the University of British Columbia, she became involved in startups and entrepreneurship. She chose to do the MMIAM so she could reenter the arts in a professional and managerial way and graduated in 2017. Viahsta is now the Curator and …

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Sustainable Development and the Future of Live Audiences

An Interview with Jorge Bernárdez

Jorge Bernárdez Lopez is currently a Project Manager at Nartex Barcelona and a lecturer in management at EU Business School. His background in economics and business gives him a different perspective in arts and culture management. Jorge recently joined the MMIAM International Advisory Board. What is your current professional position? What has your career trajectory …

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Closing the Museum Leadership Gap

Theoretical Framework and Empirical Investigation of Museum Leader Attributes (Abridged)

Many of the museum executives in the Western world currently belong to the baby boom generation and will retire in the next few years (Bernhardt 2013; Sargeant and Day 2018; Stewart 2016). The predictable result will be a wide “museum leadership gap” (Baldwin and Ackerson 2006, 349) and, consequently, a need for the recruitment of …

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