In August, members representing all 10 cohorts gathered in Montréal, first at HEC Montréal and then at the MMIAM Co-Director François Colbert’s country house—a home many students are familiar with—for a celebration of the MMIAM program’s 10th anniversary. Over the course of the weekend, former students, professors, program organizers, and their families gushed about how …
In celebration of the MMIAM program’s 10th anniversary, I sat down with Professor François Colbert, founder and Co-Director of the MMIAM, to chat about the program’s origins, his experiences over the past decade, and what he sees for the program’s future. Professor Colbert has been active in the field of arts and culture for over …
These are, in fact, three market segments based on the main reason why the consumer may choose this or that cultural offering. Those reasons are the work itself, the desire to do something with someone, or the environment of the venue (architecture, customer service, sense of belonging). Some people choose a cultural event for the …
Interest in mergers increased markedly following the outbreak of the COVID-19 pandemic as the pandemic brought unprecedented distress and uncertainty on the organizations’ future viability. Studies in the past have reported successful utilization of mergers in improving the financial standing and delivering the mission of nonprofit organizations in times of economic crises. A problem with …