The MMIAM Journey

A blog about the Master of Management
in International Arts Management program

John Tenny Head Shot

Exploring the Future of Arts Management – MMIAM’s First Year in India and China.

An Interview with John Tenny

For her last interview, Laura Adlers met with John Tenny, a MMIAM graduate from the sixth cohort, who will take over as Editor of the MMIAM blog. John is originally from Dallas-Fort Worth, Texas, and is also assisting the MMIAM program as a project manager in Dallas. He is currently looking for full time employment …

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Brittany at work at the Crystal Bridges Museum of American Art

What happens when you fuse past experience, new knowledge and skills, and a degree from the MMIAM program?

In conversation with Brittany Johnson

Brittany Johnson came into the MMIAM program with a Masters degree in journalism and Bachelors in international communications. She graduated in 2016 and is now the e-Communications Coordinator at Crystal Bridges Museum of American Art in Bentonville, Arkansas. Why was Brittany interested in pursuing the MMIAM program and how has she combined her previous experience …

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Gorgun Taner

Experiencing Istanbul Through the Innovative Cultural Productions of the Istanbul Foundation for Culture and Arts:

In Conversation with Gӧrgün Taner, General Director

Gӧrgün Taner has been the General Director of the Istanbul Foundation for Culture and Arts since 2002, and with the foundation in various roles since 1983. As such, he has seen the foundation and the cultural scene in Istanbul evolve over many years. Gӧrgün is also a member of the MMIAM International Advisory Committee. Laura …

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Storia di Qu, September 24 and 25, 2014 at the Piccolo Teatro Studio Melato, Milan (credit: M. Alessi with the permission of la Fondazione Milano.

It’s a Matter of Attention: The Marketing of Theatres in the Age of Social Media (Abridged)

In these hard times, many theatres are being confronted with a scarcity of resources. Competition is fierce for all kinds of resources, cross-elasticity of entertainment demands is high and spending review is affecting public budgets. Consequently, theatres must be flexible in their marketing in order to maximize and diversify their revenues. It is therefore essential …

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