The MMIAM Journey

A blog about the Master of Management
in International Arts Management program

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Ut venenatis congue fermentum. Nullam sodales purus nunc. Nam eu metus dolor. Aenean blandit et mauris ac tristique. Vivamus vitae pulvinar nibh. Vestibulum vel est quis nisi tempus maximus. Quisque luctus sagittis rutrum. Aliquam at maximus lorem. Donec sed accumsan tortor. Integer lobortis eros lorem, et congue eros dapibus ac. Nulla interdum vitae metus mattis …

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Less is More at Bruce Wood Dance in Dallas: In Conversation with Executive Director Gayle Halperin

Gayle Halperin is a former professional dancer and the administrative force behind Bruce Wood Dance since 2010. She is also the newest member of the MMIAM program’s International Advisory Committee. Laura Adlers interviewed her recently to learn more about Bruce Wood Dance and her role there. Who was Bruce Wood and how was Bruce Wood …

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Learning to Slow Down and Program “With” a Rural Cultural Community: In Conversation with Marie Bobin

Marie Bobin is a member of the first MMIAM cohort, completing the program in 2014. She entered the program with 10 years of broad arts management experience in the United Kingdom and the United States. Marie is now living in the high desert of San Bernardino County in Southern California and working as an independent …

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Customer Relationships in Arts Marketing: A Review of Key Dimensions in Delivery by Artistic and Cultural Organizations (Abridged)

by François Colbert and Danilo C. Dantas What do we know about the customer relationship in arts management? What role does relational marketing play in cultural organizations? What are the avenues worth exploring in this field? These are the main questions addressed in this article. There are few fields where the customer relationship is more …

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